Key skills
A/B TestingCommunicationCollaboration
About this role
Role Overview
- Creation, launch, and optimization of advertising campaigns on Meta Ads
- Configuration of tracking systems such as Redtrack and Voluum
- In-depth implementation and management of Meta pixels
- Data processing and analysis using Google Sheets, incorporating complex formulas and additional tools
- Optimization of advertising content to ensure maximum campaign effectiveness
- Advanced interpretation of advertising campaign data, providing insights and strategies for future improvements.
Requirements
- Experience in Facebook media buying
- Experience in the Adult vertical
- Advanced configuration of tracking systems like Redtrack and Keitaro.
- Strong understanding of Facebook Ads Manager, audience targeting, A/B testing, and campaign optimization techniques
- Optimization of campaigns to ensure maximum effectiveness not only for us but also our partners.
- Ability to analyse data, identify trends, and make data-driven decisions to optimise campaign performance
- Excellent communication skills in English, both written and verbal.
- Ability to work effectively in a remote environment, managing time and tasks independently.
- Proactive and attentive as well as teamwork and collaboration-oriented
Benefits
- Join an innovative team during an exciting phase of growth;
- Opportunity for rapid growth within your role and beyond, through a career progression & internal rotation program;
- Independence and full autonomy to shape your work as you prefer and suggest changes that truly make an impact.
- Contract: contractor
- Compensation: Fixed compensation & Variable Incentives
- Full remote