Own and develop performance creative strategies across multiple client accounts on Meta and TikTok.
Turn creative performance data into clear insights, recommendations and testing opportunities.
Lead concepting, scripting and briefing for UGC and paid social assets.
Write clear, high-quality creative briefs for creators and internal production teams.
Build and manage structured creative testing roadmaps across accounts.
Collaborate closely with account managers to ensure alignment between strategy, delivery and client goals.
Stay ahead of trends, hooks, formats and platform updates to inform creative direction.
Lead or contribute to client reporting, presenting creative insights and strategic recommendations.
Manage multiple accounts with strong organisation, prioritisation and attention to detail.

2-4+ years experience in paid social, creative strategy, content or performance marketing (agency experience a plus).
Strong understanding of Meta and TikTok ad ecosystems.
Proven ability to analyse performance data and translate it into creative decisions.
Excellent written communication and briefing skills.
A proactive, ownership-driven mindset.
A strong interest in buyer psychology, storytelling and conversion-driven content.
The ability to manage multiple clients and priorities effectively.

Client Portfolio: Work across leading D2C and e-commerce brands.
Career Growth: Rapid progression in a scaling performance creative agency
Time Off: 28 days holiday including your Birthday, Christmas Eve and New Years Eve.
Long Service: After 2 years’ service, you’ll receive 1 extra day of annual leave for every year of service
Flexibility: Hybrid working + up to 30 days working abroad
Wellbeing: Private health & dental insurance
Enhanced Parental Leave: We believe in supporting our team through life’s biggest moments. Our enhanced parental leave includes: 12 weeks full pay for birthing parents or primary adopters. 4 weeks full pay for non-birthing parents or secondary adopters
Culture: Team socials, supportive environment, happiness-driven values
Workspace: Beautiful HQ at the Roundhouse based in Camden.

Creative Strategist – Performance Creative

Key skills