Develop strategic plans and execute managed-service and self-service campaigns, acting as a consultative expert
Collaborate with Sales and Account teams to develop strategic, data-driven media proposals aligned with client objectives
Attend and lead external advertiser and agency calls, demonstrating expertise in media tactics, audience strategy, and campaign stewardship
Deeply understand and apply media types, including paid search, programmatic display, direct digital sponsorships, CTV, social media, digital OOH, and experiential in-store tactics
Communicate campaign performance metrics, insights, and optimization recommendations regularly with internal and external stakeholders
Adhere to internal SLAs and QA processes, ensuring seamless campaign launches and high-quality client experiences
Confidently present strategic upsell recommendations to drive incremental revenue

Bachelor’s Degree in Business, Marketing, Communication, or related area
3+ years of experience managing digital media campaigns or consulting on digital campaigns across display, video, social, search, and programmatic
Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR, etc.) and media math for optimization
Proven client-facing experience with proactive risk identification and solution development
Excellent verbal and written communication, with strong presentation skills
Strong project management capabilities and ability to thrive under pressure, managing multiple priorities
High comfort navigating rapidly evolving environments and ambiguous situations
Strong proficiency with Microsoft Excel, PowerPoint, Word, Outlook, and familiarity with Salesforce, JIRA, Tableau, SQL, Power BI

Manager, Account Strategy

Key skills