About this role

Conceptualize and craft direct-response copy for video sales letters, advertorials, and landing pages
Conduct independent market research on target audiences, buying motivations, and competitors
Develop scalable creatives and strategic approaches in collaboration with the team
Continuously optimize and evolve existing assets based on performance data and market feedback

Proven track record scaling D2C brands in the health & supplements space — either in-house or agency-side
Solid experience in direct-response copywriting
Hands-on experience creating and executing video sales letters and advertorials
Ability to translate market research and audience insights into compelling purchase propositions and to present them clearly and persuasively
Ideally a technical background in pharmacy, biology, or chemistry (degree or vocational training)
Analytical mindset, strong audience understanding, and a high standard of work quality
Independent, structured working style with full ownership of results

Apple equipment (MacBook & accessories) of your choice
Above-average starting salary plus performance-based compensation
Structured mentoring from experienced copywriters and creative strategists
Annual training from top experts in copywriting, sales psychology, and creative strategy
100% remote work with flexible hours
Clear processes, short decision-making paths, and an environment focused on quality and impact

Senior Direct Response Copywriter – Health & Supplement Brands

Key skills