You take on exciting projects in social media advertising and management and contribute your expertise to the development and implementation of social media strategies
You design and optimize paid social media campaigns on the most common platforms (Facebook & Instagram, TikTok, LinkedIn, etc.) and handle end-to-end execution
You develop tailored social media strategies for our clients and actively contribute to the success of their brands
You create client-specific audience definitions
You take responsibility for A/B tests and the continuous performance optimization of ads
You are a central point of contact within the team for social media-related questions and collaborate with us on creative concepts and pitches/RFPs
You manage a wide range of exciting clients from different industries and develop innovative social media approaches
You analyze performance and share your insights and actionable recommendations with the team and our clients in the form of value-added reports

You have at least 3 years of experience in paid social media advertising
You have strong strategic thinking and work in a results-oriented way, always with a clear focus on our clients’ goals
You know the main social media platforms (Facebook, Instagram, TikTok and LinkedIn) and their ad managers inside out and implement complex campaigns; you also have experience creating ad campaigns on additional platforms such as Snapchat, Spotify, Reddit, XING and Nebenan.de
You have successfully developed and implemented social media strategies and paid ad campaigns, either in-house and/or on the agency side
You are a creative mind and at the same time a data-driven doer who constantly monitors performance and drives optimizations
You are confident with numbers and statistics and also possess strong writing skills
You know how to communicate complex topics clearly and advise the team and clients as a trusted partner
You stay up to date with the latest trends and bring fresh ideas for social media advertising
You are responsible, structured and have a high standard of quality
You bring German language skills at least at the C1 level
Experience in concept development for tenders/RFPs is a plus

Personal and professional development, including internal and external training
Ergonomic workstations with electrically adjustable sit–stand desks and excellent technical equipment in the office and for home office setups
Flat hierarchies and involvement in decision-making—no cutthroat culture
A healthy work–life balance
Flexible working hours (core hours 10:00–15:00) and the option to work from home
Regular team events
Subsidy for a job ticket and membership in EGYM-Wellpass
Paid overtime, if applicable
Permanent employment contract
Fair and competitive salary structure

Senior Social Media Manager – Online Marketing

Key skills