Conduct outbound prospecting into a defined set of ICP accounts using a structured, multi-touch approach (email, phone, social).
Research and enrich accounts and contacts aligned to ICP and segment priorities.
Generate sales-qualified leads (SQLs) and sales-accepted leads (SALs) monthly.
Deliver clean, context-rich handoffs to AEs with clear use case, buyer pain, and next steps.
Influence closed-won opportunities monthly that originated from outbound-sourced leads.
Maintain high-quality CRM hygiene—updating notes same day, ensuring no unworked or stale tasks.
Ensure ≥80% of sourced SQLs match ICP; maintain a ≤25% no-show/cancel rate.
Partner with AEs to align outreach strategies, feedback loops, and pipeline priorities.

2–4 years of outbound sales or prospecting experience (B2B SaaS preferred).
Ability to research accounts, identify pain, and craft personalized outreach.
Consistent execution of structured cadences across phone, email, and LinkedIn.
High accountability to performance KPIs and conversion metrics.
Excellent communication skills and the ability to articulate complex solutions.
Proficiency with CRM and prospecting tools (Salesforce, Outreach/Salesloft, ZoomInfo, LinkedIn Sales Navigator).
Highly coachable, open to direct feedback, call reviews, and ongoing skill development.
Experience building outbound programs or testing messaging strategies (great to have).
Understanding of buyer journey and qualification frameworks (e.g., SPIN, BANT, MEDDPICC) (great to have).
Strong partnership experience with Account Executives (great to have).
Interest in data enrichment and pipeline strategy (great to have).
Success in a remote or distributed sales team environment (great to have).
Passion for Health & Fitness (great to have).
Previous Fitness Operator experience (great to have).

Purpose led company with a Values focused culture – Best Life, One Team, Growth Mindset
Time Off – with our open PTO policy, we offer flexibility in how and when you take PTO!
Days of Disconnect – once a quarter, we take a collective breather and enjoy a day off together around the globe. #oneteam
Parental & Pawternity Leave – we offer leave for when your family grows by two feet or four paws!
Best Life Perk – we are committed to meeting you wherever you are in your fitness journey with a quarterly reimbursement
Medical/Dental/Vision coverage
EAP – we get you help when you need it. Period.
Premium Calm App – enjoy tranquility with a Calm App subscription for you and up to 4 dependents over the age of 16
And more! – so many benefits we couldn’t even fit them all here!

Outbound Sales Development Representative

Key skills