Oversee all aspects of the Paid Search program and maximize the value across various lines of business.
Become a trusted partner and collaborator with key partners and stakeholders in Digital Marketing, Finance, Media Planning, Operations, Legal, Risk, and Compliance.
Efficiently and effectively manage accountability of agency resources.
Contribute to strategic discussions among internal and agency search teams.
Deliver Paid Search thought leadership and updates to key partners in a relatable, concise manner.
Clearly articulate the performance of the Paid Search channel in business reviews.
Work closely with colleagues on the SEO/GEO team to demonstrate the full value of Search to internal and external partners.

5+ years related experience in Paid Search with a top brand and/or agency.
Strong understanding of Paid Search strategies and the business models of search, discovery, and answer engines (Google, Microsoft, Pinterest, YouTube, etc).
Experience with search advertising platforms and related technologies like Web Analytics tools and DMPs/CDPs (Google Ads, Microsoft Ads, Google SA360, Adobe stack, etc).
Advanced knowledge and mastery of Microsoft Excel and PowerPoint.
Financial services or similarly regulated industry experience preferred, but not required.
A strong communicator who has a keen ability to craft compelling verbal and written narratives with clarity and brevity.
A dedicated leader and team player who is eager to help others.
A willingness to adapt to changes in business needs and marketplace offerings.
Well-organized, analytical, and creative.
Technically savvy, with a natural interest in emerging technology.
Enthusiastic, entrepreneurial and intellectually curious.

This role is currently benefits eligible.
We provide industry-leading benefits.
Access to paid time off.
Resources and support to our employees so they can make a genuine impact and contribute to the sustainable growth of our business and the communities we serve.

SEM/Paid Search Marketing Manager

Key skills