Manage multiple regional marketing and business development initiatives and deploy and effectuate the various plans at the local or regional level.
In consultation with Regional Marketing Senior Managers and applicable Executive Partner(s), develop regional marketing strategy, including activities such as client programs and firm-sponsored events, and provide insight on how to identify areas of potential growth and development within his or her assigned region.
Develop relationships with local industry and legal trade associations to help drive local community engagement of the lawyers in the local office.
Identify high profile opportunities and secure speaking, panel positions, and leadership roles for attorneys; drive attendance and positioning at events where attorneys are speaking on panels, or the firm has a sponsorship presence.
In consultation with the Public Relations team, identify areas of opportunity for publicity and press and coordinate the development of press releases and provide support for profile-raising activities of assigned offices.
In consultation with the Events team, coordinate and execute local events, including seminars, happy hours, and receptions.
Work closely with practice managers and media relations colleagues to identify, nominate, and track local awards and related deadlines to ensure the firm is nominating its people for applicable awards such as forty under forty, Best of the Bar, etc.
Requirements
6+ years related experience within the legal or professional services marketing environment
Strong interpersonal skills with ability to work with all members of the firm from senior attorneys to newest members of business staff
Strong writing and editing skills and advanced capability in MS Office including Excel, Word, and PowerPoint are required.
Strategic, high energy; results and detail oriented.
Possess the ability to negotiate, cooperate, and follow through.
Professionalism, resilience, and adaptability; stays calm under pressure.
Ability to manage multiple priorities and tasks with frequently changing and competing deadlines and priorities.
Ability to create and manage marketing budgets.
Benefits
comprehensive medical (PPO and HDHPs), dental and vision plans including coverage for domestic partners
life and AD&D insurance
short and long term disability insurance
tax-advantaged accounts for health care expenses, including FSAs and HSAs
FSAs for dependent care
health advocacy services
behavioral health and counseling resources for all family members
401(k)
profit sharing
backup dependent care
senior care planning support
resources for individuals with development disabilities and their caregivers
paid holidays and other paid time off, including paid leave for new parents