PMPTableauBIBusiness IntelligenceCollaborationRemote Work
About this role
Role Overview
Campaign execution and optimization
Set up, manage and optimize programmatic campaigns on Locala’s proprietary platform and on the main DSPs used
Daily performance monitoring and proactive resolution of delivery, pacing and tracking issues
Recommend and activate relevant audience segments based on client objectives and performance signals
Analyze discrepancies with third-party measurement tools, in close collaboration with Support teams
Provide guidance on creative formats, working directly with design teams
Define and execute omnichannel strategies across the following channels: CTV/OTT, programmatic DOOH, Display & Mobile
Manage and optimize PMP (Private Marketplaces) and Programmatic Guaranteed deals, particularly for local inventory
Work closely with Account Managers to understand client objectives, communicate results and support upsell opportunities
Serve as the primary point of contact for campaign-related matters (ad operations)
Build and maintain strong relationships with local publishers
Lead or contribute to weekly meetings with internal teams and external partners
Analyze performance data and translate results for non-technical stakeholders
Contribute to reporting and data visualization using Business Intelligence (BI) tools such as Tableau.
Requirements
5 years of experience in programmatic advertising managing large Tier 1 accounts
Strong experience with DSPs such as DV360, The Trade Desk, Amazon DSP or Xandr
Solid mastery of campaign trafficking, optimization and troubleshooting
Knowledge of tracking methodologies (pixels, server-to-server)
Excellent command of third‑party measurement tools (IAS, DoubleVerify)
Tech Stack
PMP
Tableau
Benefits
Competitive compensation (#Succeed)
Daily benefits: meal vouchers, 50% coverage of public transport subscription, quality health coverage (#Care)
Flexible working environment: 2 days of remote work per week, monthly remote work allowance, flexible hours (#Care)
Cutting-edge technologies: you will work on innovative products that are regularly enhanced and challenged (#Invent)
A vibrant company life: international seminars (Ibiza 2019, Lisbon 2022), after-work events, Christmas party, monthly breakfasts, Wellness Week… (#Succeed)
Small appreciated extras: coffee, tea and fresh fruit available (#Care)
Strong commitment to CSR: purchase of refurbished computers, partnerships with Noos and Ecotree, eco-responsible offices, donations and support for charities, international DE&I committee (Diversity, Equity & Inclusion).