About this role
Role Overview
- Manage, optimize, and report on paid media campaigns across various platforms.
- Focus on key metrics such as CPL, CPA, and ROAS for optimization.
- Build and manage lead generation campaigns to increase qualified leads.
- Analyze data to ensure campaign success and adjust strategies as necessary.
- Collaborate with the team and clients to share insights and find solutions.
Requirements
- Experience managing, optimizing, and reporting on paid media campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), TikTok, and LinkedIn.
- Focus on optimizing campaigns to improve key metrics such as CPL, CPA, and ROAS.
- Build and manage paid campaigns specifically geared toward lead generation.
- Use data to monitor and optimize campaigns, generating reports on performance.
- Collaborate with internal team and clients as needed.
Benefits
- This role is open to candidates based in LATAM, Africa, and Eastern Europe.
- Candidates must be available to work during U.S. business hours aligned with the client’s time zone.
- Ongoing opportunity pipeline for various paid media roles.