Own the strategy, execution, and results for multiple rehab clients, with a particular focus on Paid Search and potential expansion into other platforms like Meta Ads.
Partner with the client's admissions team to ensure they are following best practices, using the right tools, inputting data correctly, and operating efficiently.
Launch, optimize, and iterate campaigns quickly based on performance data, driving growth for rehab centers.
Lead full-funnel strategies that drive patient acquisition, from initial traffic sources to conversion.
Work cross-functionally with analysts, creative strategists, and designers to refine ad creatives and landing page experiences.
Serve as the day-to-day contact for 10-15 clients, providing timely updates, insights, and strategic recommendations.
Ensure campaigns adhere to industry regulations, including HIPAA, ADA, and LegitScript certifications.
Quickly address underperformance and collaborate with internal teams to develop solutions.

4+ years of hands-on paid media experience, with a proven track record of working with rehab centers, healthcare brands, or related industries.
You have an analytical mindset and can interpret data to drive decisions and strategic adjustments.
You are comfortable working in a fast-paced, evolving environment and know how to pivot when things change quickly.
Strong written and verbal communication skills. You present confidently and know how to manage client expectations.
You’re meticulous with your work – you double-check everything, ensuring flawless execution.

Senior Growth Manager, Paid Search – Rehab

Key skills