Customer Marketing Campaign Manager

Role Overview

• Support the execution and coordination of Botify’s customer advocacy programs
• Manage and maintain a pipeline of customer advocacy assets, including testimonials, quotes, and success stories, in close partnership with the Account Management team
• Coordinate the identification, collection, and validation of customer testimonials across priority accounts
• Ensure timely availability and organization of advocacy assets to support marketing, sales, and customer marketing initiatives
• Work closely with Content Marketing and Product Marketing to ensure customer stories and proof points are aligned with Botify’s positioning and messaging.
• Coordinate and execute Botify’s Masterclass webinar series, a quarterly customer enablement program focused on driving platform usage and feature adoption.
• Own the end-to-end execution of Masterclass webinars across North America and EMEA, following an established program framework
• Manage operational setup, including webinar creation, campaign setup in Salesforce and HubSpot, registration workflows, and Zoom coordination
• Support speaker logistics and readiness in collaboration with Product Marketing and Account Management teams
• Ensure post-event follow-up, reporting, and replay availability
• Partner with Customer Success and Product Marketing to ensure content relevance and strong customer experience across touchpoints
• Support the logistical preparation of Botify’s Customer Advisory Board Summit, taking place in October
• Assist the Global Vice President of Brand and Experience Marketing, who leads the event strategy and ownership
• Coordinate with the external event agency and internal stakeholders to ensure smooth planning and execution
• Track program execution against defined objectives, timelines, and success metrics
• Support reporting and post-program reviews to capture insights and improvement opportunities
• Ensure operational rigor across tools, processes, and documentation

Requirements

• 4–5 years of experience in B2B SaaS marketing, with a strong focus on campaign and project management
• Proven experience planning and executing B2B marketing campaigns, including customer-facing programs such as webinars, enablement initiatives, advocacy, or lifecycle campaigns
• Strong project management skills, with the ability to manage multiple initiatives in parallel and coordinate cross-functional contributors
• Excellent communication skills, with the ability to work effectively across Marketing, Sales, Customer Success, and Product teams
• Highly organized, detail-oriented, and execution-focused, with strong follow-through
• Hands-on and adaptable, comfortable operating in a fast-paced environment with clear priorities
• Experience using Salesforce and HubSpot is a must

Benefits

• Unlimited Time Off
• 11 company holidays
• 16 weeks of parental leave
• Summer Fridays
• ClassPass Subscription
• Team building events and initiatives
• Flexible work policy
• Commuter benefits
• 401k
• Health and Wellness perks