Develop a content strategy that aligns with Accord’s goals, product roadmap, and customer lifecycle
Plan and execute a content calendar that emphasizes storytelling with outcomes tied to quarterly goals
Own and execute The Revenue Execution Podcast + Blog
Produce and script engaging video content (short-form, interviews, podcast, educational clips, thought leadership etc.)
Turn customer insights into narrative-driven content that resonates with GTM teams
Create high-quality content across web, blog, email, social, that builds awareness and drives engagement
Repurpose long-form content for multi-channel distribution
Optimize content for AEO and organic growth opportunities
Partner with Product Marketing to translate product value into compelling stories and resources
Test and refine messaging, topics, and formats based on data and audience insights
Drive employee advocacy by developing content and frameworks that empower the Accord team to actively post and engage on socials

4+ years experience in content marketing/content creation or a similar role.
Proven ability to create content that drives engagement and business impact
You’re a natural storyteller with strong writing and editing skills
You have an analytical mindset and think in terms of pipeline and revenue impact
High ownership and bias for action
Startup experience an asset

Content Creator

Key skills