Key skills
LeadershipSales
About this role
Role Overview
- Create and edit short-form viral content for Instagram Reels, TikTok, YouTube Shorts
- Edit long-form YouTube content with strong pacing, storytelling, and retention strategy
- Repurpose long-form content into high-performing short-form clips
- Apply trend-aware editing styles, captions, formats, and posting strategies
- Add captions, b-roll, sound effects, pattern interrupts, and motion graphics where appropriate
- Collaborate with leadership, marketing, and sales teams on content direction
- Organize and manage content files and publishing workflows
- Iterate quickly based on performance data and feedback
- Stay current on platform trends, algorithm shifts, and emerging content formats
- Contribute ideas for hooks, angles, and creative direction
- Support brand growth through consistent, high-performing content execution
Requirements
- Deeply understand Instagram, TikTok, YouTube Shorts, and YouTube long-form
- Know the difference between editing for clarity and editing for virality
- Actively follow trends, formats, creators, and platform behavior
- Understand how hooks, pacing, captions, jump cuts, and pattern interrupts drive retention
- Edit both short-form and long-form content and repurpose one into the other
- Think in terms of growth, reach, watch time, and engagement
- Proficient in Adobe Suite / Premiere Pro (preferred), but adaptable to other tools
- Enjoy testing content, reviewing performance, and iterating quickly
- Want your work to directly grow accounts, not just organize content
Benefits
- Performance-based bonuses tied directly to social account growth and results