Own TheIIA.org and related web properties, ensuring they meet business goals, performance KPIs, and UX standards that reflect the IIA’s global stature.
Lead UX design and conversion optimization initiatives; build and manage A/B and multivariate testing programs that continuously sharpen performance.
Deliver insightful, actionable dashboards in collaboration with BI teams that optimize campaigns, lead capture, member engagement, and revenue performance.
Serve as the product owner for the CMS, overseeing system functionality, the code repository, vendor relationships, customizations, integrations, documentation, and training.
Directly supervise and develop a three-person web team, fostering a culture of high performance, innovation, accountability, and continuous learning.

10+ years of experience, including 7+ years in digital and web marketing leadership.
Proven track record in web operations, UX design, SEO, web accessibility, content governance, and conversion rate optimization.
Hands-on experience with CMS platforms (Optimizely a plus), frontend technologies (HTML, CSS, JavaScript, React, Angular), API and CRM integrations,
Proficiency with backend languages (PHP, Go, .NET, Python, or equivalent), data management (SQL, YAML, JSON), and static site generators (Hugo, Jekyll, Next.js or equivalent).
Strong foundation in Agile/Scrum methodologies and managing web projects in a fast-paced, cross-functional environment.
Bachelor’s degree in Digital Media, Computer Science, or a related field; Master’s preferred.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

Director, Web Experience – Operations

Key skills