Maintaining an advanced understanding of primary paid media channels and how they fit within the funnel – to include Google Search, Microsoft Search, and Google Display Network.
Driving account strategy geared towards achieving or exceeding client efficiency and growth goals.
Developing and executing the appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets.
Quantifying and prioritizing initiatives that will have the greatest impact on account performance.
Acting as the primary client liaison, leading weekly calls and managing ongoing ad hoc requests.
Driving the creation of client roadmaps, testing plans, reports/dashboards, and QBRs/FBRs to meet client needs.
Managing the performance of designated client portfolio to client performance goals and practicing good stewardship of client budgets.
Writing, reviewing and ensuring that agendas meet client needs for status calls and adhere to all important and upcoming management updates.
Ensuring all account management efforts go through a QA process and are executed/delivered error-free.
Owning the relationship between DEPT® and dedicated platform reps (i.e. Google, LinkedIn, etc.). Working with reps to identify and vet new opportunities while maintaining platform best practices, etc.

A minimum of 3 years paid search experience (Google Ads a must; Apple Search ads a plus) and be comfortable with topics such as budgeting, bidding, and testing methodology.
Hands-on experience with B2B processes, including client engagement, coordination, and execution.
Proven prior work experience presenting findings and making recommendations for account optimizations to internal or external clients.
Prior experience working with enterprise-level clients and monthly budgets upwards of $500,000.
Strong analytical and reporting skills and be proficient in Excel.
Strong written and verbal communication skills.

Manager, Paid Search

Key skills