Build and manage outbound GTM campaigns across email and LinkedIn — from strategy through execution
Write sharp, high-converting copy: outreach sequences, subject lines, follow-ups, and messaging frameworks
Own the technical layer: set up and maintain sending infrastructure, manage domains and tenants, monitor deliverability, and troubleshoot when things go sideways
Enrich and segment prospect lists using tools like Clay, Apollo, or similar
Iterate based on performance data — open rates, reply rates, conversions — and know which levers to pull
Collaborate with the team on positioning, messaging, and campaign strategy
Join client calls over time and represent spectup's outreach methodology to founders and investors

Proven hands-on experience in outbound GTM and cold outreach — you've built campaigns, not just supported them
Strong copywriting instincts: you understand tone, persuasion, and how to write for busy, skeptical readers
Technical fluency in email infrastructure — you know what sending domains, tenants, DMARC/SPF/DKIM, and warm-up sequences mean, and you've fixed deliverability issues before
Comfortable with data enrichment workflows and prospecting tools
Client-ready communication style — articulate, professional, confident on calls
Self-starter who can manage multiple workstreams in a lean team

Work on deals that matter — our clients are raising real capital to build real companies
Small team, big scope: direct ownership with no bureaucracy
Close collaboration with and direct access to senior leadership
Flexibility on location and working arrangements
A front-row seat to the world of capital markets, investor relations, and high-stakes fundraising

GTM & Outreach Specialist

Key skills