Support the execution of pre-launch and post-launch market access strategy and tactical plan
Lead the development and evolution of a strong product value proposition for payers, population-based decision-makers, and channel customers
Lead the development of patient
and office-facing materials and enhance resources to support patient access
Develop and gain approvals for access marketing tactics and materials that effectively communicate the value story. This may include items “above-brand” and/or branded promotional pieces through internal review process (ex. PRC), training of internal stakeholders (ex. field account teams), and development of KPIs to measure effectiveness
Collaborate with medical affairs and HEOR/RWE to inform real-world evidence generation plans and ensure evidence generation activities meet the needs of payers
Collaborate across the patient access team to identify opportunities for evolving office and patient support messaging
Act as the field account team liaison by interfacing with the account directors to keep a pulse check on customer needs/market access trends and ensure field insights are used to refine and improve strategic considerations and/or field tool development
Identify gaps and opportunities in the evolving market access landscape, especially as it relates to best practices when supporting field account team engagement and pull-through initiatives
Coordinate and contribute to payer market research efforts where applicable (ex. advisory boards, in-depth interviews, syndicated reports, etc.)
Build cross-functional relationships with key internal stakeholders (HEOR/RWE, Market Access Analytics, Patient Access, Marketing, Sales, Medical Affairs) and external stakeholders (payers, KOLs, professional organizations)
Develop and propose short
and long-term objectives for the function in accordance with overall Company strategies and plans
Recruit, lead, direct, develop, coach and evaluate direct reports, if any, in accordance with the Company’s Human Resource policies and practices
Act in accordance with Company policies, including, for example, the Code of Business Conduct and Ethics and ensure policies are understood and followed by direct reports, if any
3+ (Senior Manager level) or 5+ years (Associate Director level) of experience in pharma or biotech industry, including 3+ years of related market access or marketing experience
US market access launch experience with pharmacy benefit products preferred
Strong understanding of US payer and channel market dynamics and how managed care organizations make decisions across commercial and government channels
A highly organized and self-motivated individual who has demonstrated the ability to prioritize and manage multiple projects to meet project objectives, timelines, and budget
Ability to take resources, concepts, and tools effectively through internal PRC review processes
Proven ability to drive results at a high level of quality
Driven by intellectual curiosity, “roll-up your sleeves” attitude, and highly effective despite ambiguity
Strong analytical skills with proven ability to effectively analyze data to determine trends and inform strategy
Excellent oral and written communication skills and presentation skills, especially with senior leadership.
Benefits
Our Total Rewards program includes base salary, target bonus, and stock options
Full range of benefits including medical, dental, vision, short-& long-term disability, accidental death & dismemberment, and life insurance programs
Employee Assistance Program
Travel insurance
Retirement savings programs with company matching contributions
Vacation, personal days, sick days, and an end-of-year company shutdown
Expanding Training, Learning & Development program, including a Tuition Assistance program for advanced degrees