Your goal is to optimize a highly complex AdTech tool
You help clients maximize, monetize and manage their ad spaces
You bridge backend logic and user experience
You test the tool extensively, identify weaknesses and determine which features deliver real value
You understand user interactions across all touchpoints and uncover platform weaknesses
You also take on tasks from product design and product development
You develop new features and ensure the quality and technical reliability of new releases through structured testing
You support the team in troubleshooting by analyzing bugs and logs in detail
You make decisions based on research, data and cross-functional feedback

Degree in a technical field or a program with technical components such as Computer Science, Business Informatics, or Physics
At least 5 years of professional experience in the AdTech industry
At least 2 years of experience in Product Management or as a Product Owner for an IT tool
At least 1 year co-responsible for the end-to-end development of an AdTech tool or feature
Solid knowledge in: feature testing, QA, test case writing, validating system logic, identifying edge cases and regressions, interpreting logs, debugging delivery issues, explaining system behavior, and identifying cause-and-effect between platforms, tools and integrations
Good understanding of retail analytics, programmatic advertising, ad servers, SSPs, DOOH, in-store retail media, Wi-Fi tracking, network management, digital marketing, DMPs, OOH, and print
Strong industry knowledge in the AdTech field, including the business context
Enjoys sharing knowledge with the team and working hands-on
Fluent German (C1) and good English (B2)

IT Product Owner – AdTech

Key skills