Supervise a team of SEO managers and specialists and oversee the implementation of on-site and off-site SEO strategies.
Conduct market and keyword research to develop content plans.
Set SEO performance goals and measure them using KPIs, such as organic traffic, search rankings, search engine visibility, and click-through rate.
Devise Search Engine Marketing strategies and ensure they are executed within deadlines and don’t exceed our budget.
Optimize web content, paid search ads, and landing pages using data collected from SEO analysis and research.
Monitor and analyze ongoing SEO campaigns to identify problem areas and suggest ways for improvement.
Review and optimize old content according to SEO best practices.

4+ years of experience working as a Head of SEO or a similar role
Knowledge of the best on-site and off-site SEO practices
Experience using the most popular website crawlers (ScreamingFrog, DeepCrawl, and Moz), SEO analysis tools (Ahrefs, Semrush, and SEOptimer), and web analytics software (WebTrends, UserTesting, and Google Analytics)
Strong leadership and multitasking skills
Excellent verbal and written communication skills
Detail-oriented, analytical, organized
Bachelor’s degree in Business, Marketing, or a related field

Head of SEO

Key skills