Role Overview
- Design and optimize websites and landing pages: Partner with the paid marketing, CRO, PMM and product & design teams to design high-converting, performative landing pages, developing variations for A/B testing and experimentation.
- Create performance-driven ad creative: Develop compelling visual assets for various paid channels, including Meta, Google Ads, and other acquisition platforms.
- Develop engaging email marketing: Collaborate with the lifecycle team to design marketing emails and templates that drive member engagement and retention.
- Ensure brand and product consistency: Work closely with the Product and Product Design teams to ensure marketing assets, landing pages, and websites align with the overall product design strategy and user experience.
- Champion the brand voice: Collaborate with the Brand and Creative teams to develop and consistently apply our brand’s visual identity across all marketing touchpoints.
- Create a range of marketing collateral: Produce various assets as needed, including social media posts, campaign assets, and other marketing materials.
- Collaborate cross-functionally: Work with marketers, designers, product managers, and engineers to bring campaigns and experiments to life.
- Iterate with data: Use performance metrics and experimentation results to continuously improve marketing creative and conversion performance.
Requirements
- You have 3–5+ years of experience in marketing design, graphic design, or performance creative roles.
- You have a strong portfolio demonstrating marketing work across multiple channels including landing pages, webpages, ads, social, and email.
- You understand how design influences marketing performance metrics such as CTR, conversion rate, and acquisition efficiency.
- You’re comfortable working in a test-and-learn environment where iteration and experimentation are core to the workflow. You are a Figma whiz.
- You’re highly collaborative and enjoy working closely with growth marketers, product designers, and engineers across the globe.
- You’re detail-oriented and take pride in visual craft while still being able to move quickly.
- Bonus points if you have experience in consumer tech, subscriptions, creator platforms, or education products.
Benefits
Why You Are Excited About Us
- Our team: We have a passionate, creative, and innovative team that is a lot of fun to work with.
- Our mission: We’re doing work that matters – connecting lifelong learners around the world and empowering them to pursue their creativity.
- Flexibility: We believe that doing your best work means living a full life. That means different things for everyone, so we optimize for trust, invest to support remote teams, offer home office stipends and co-working spaces in multiple cities, have an unlimited vacation policy (with a required minimum!), and encourage work-life balance.
- Impact: Your work will directly influence how millions of learners discover and engage with Skillshare.
- Your growth: You’ll have opportunities to collaborate across marketing, brand, product, and engineering teams while expanding your marketing design expertise.
- Benefits: We believe that doing your best work means living a full life. We support our team with unlimited PTO, gender-neutral parental leave, anniversary sabbaticals, and healthy stipends for creativity, learning, and personal wellness.