Creative Director

Role Overview

• Set and uphold a high creative standard across all projects and campaigns
• Guide the development of campaign concepts aligned to client strategy
• Ensure creative work is both impactful and commercially effective
• Provide hands-on creative input where needed across concept, design and content direction
• Mentor and coach creative team members to improve craft and confidence
• Support the growth of internal and offshore teams through regular feedback and collaboration
• Build a culture of strong thinking, innovation and continuous improvement
• Act as a senior creative partner to clients, providing strategic input and guidance
• Clearly articulate creative thinking in meetings and presentations
• Work closely with account teams to shape direction and delivery
• Review work in progress and provide clear, actionable feedback
• Act as a final quality checkpoint before work is delivered
• Identify and improve creative processes and workflows
• Ensure consistency, accuracy and alignment with brand and strategy
• Interpret and challenge creative briefs to ensure clarity and direction
• Support prioritisation and workload management across the creative team
• Collaborate with production, vendors and external partners where needed
• Flag resourcing or delivery risks early

Requirements

• Proven experience as a Creative Director or Senior Creative Lead within an agency environment
• Strong portfolio demonstrating conceptual thinking and execution across multiple channels
• Experience working with complex or enterprise clients, ideally within B2B or regulated sectors
• Ability to balance hands-on creative work with leadership responsibilities
• Strong communication skills, confident presenting to senior stakeholders and clients
• Experience mentoring and developing creative teams
• Comfortable working in a fast-paced, collaborative environment

Benefits

• Competitive Reward & Pay – we recognise and value your contribution with fair and competitive rewards aligned to local market practices, designed to celebrate excellence and support long-term success.
• Career Growth & Development – we believe development is ongoing, not annual. Through our Continuous Performance Management (CPM) process, which includes regular feedback and coaching, we help you refine your skills, celebrate your achievements, and plan for future success enabling you to reach your full potential.
• Collaboration – be part of a cross-functional, global team that values sharing insights, ideas, and best practices to drive collective success.
• Professional Development – we invest in you through ongoing training and learning programmes designed to expand your expertise and confidence.
• Work-Life Balance – while we expect dedication to client success, we also value your wellbeing, offering flexible working arrangements and plentiful paid time off.
• Community & Recognition – we celebrate our people through social and team-building events, recognise length of service and life milestones, and appreciate individual contributions through our Gravity Gratitude ‘kudos’ recognition programme.
• Family Support – we understand family matters and our people benefit from family-friendly policies such as parental leave, and access to wellbeing resources to help you balance work and family life.
• Purpose & Belonging – we are committed to Environmental, Social and Governance (ESG) principles, fostering a workplace where positive impact matters. Our people are encouraged to get involved in employee resource groups that champion wellbeing, sustainability and culture.