Plan, develop, and execute advanced search engine optimization strategies tailored to client needs.
Measure and report on SEO performance including traffic, rankings, quality of conversions and other trends to our clients.
Collaborate with your immediate team and cross-departmentally on digital marketing strategies.
Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement.
Develop, implement, and monitor budgets to ensure efficient allocation of resources.
Meet expectations of timelines, communication, results and meaningful deliverables.
Grow your business acumen by exploring client industries, staying on top of trends, and using insights to drive innovative strategies.
Strategically plan and collaborate with your Lead and with other teammates across the organization.
Requirements
Minimum 1 year experience creating and executing SEO strategies.
Agency experience preferred
Solid understanding of leveraging and optimizing search intent throughout the consumer/buyer journey.
Experience working and communicating with Essentials-level Clients.
Critical thinking, problem-solving, and troubleshooting skills.
Strong communication skills with the ability to communicate to Clients & Teammates in an approachable, credible manner both verbally and in writing as this is a client-facing role.
Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done.
Exhibit basic understanding of conversion optimization.
Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
Experience with Google Analytics, Google Ads, Google Search Console, Botify, DeepCrawl, Screaming Frog, SEOClarity, Brightedge and other website analytics and marketing applications.
Basic HTML, CSS, and content management system (CMS) experience like WordPress, Magento, Shopify, Big Commerce, Modx.
SEO experience with large, consumer facing national websites with 1,000+ pages.
Experienced in collaborating with Development teams to troubleshoot, test, and resolve technical SEO issues, improving site health and search positions.
Consultative, analytical background through agency or freelance contracts.