Own and evolve Ninox’s social media strategy across LinkedIn, YouTube, X, and emerging B2B-relevant platforms
Create original content formats, from sharp LinkedIn posts to short-form video concepts, aligned with product launches, campaigns, and thought leadership
Translate complex low-code and AI topics into clear, compelling narratives for business owners, operations teams, and IT decision-makers
Own and execute the social media calendar while ensuring strong alignment with the overall marketing and content strategy
Use AI tools to scale ideation, accelerate production, and improve performance insights while maintaining a strong editorial standard
Create strong synergies between social media and our community spaces, ensuring that content formats such as videos, product updates, and thought leadership pieces are distributed and adapted across both channels
Collaborate with Customer Success and Product to surface customer wins, practical use cases, and authentic voices that strengthen trust and credibility
Track, analyze, and report on social KPIs including engagement, growth, traffic, and contribution to pipeline

5+ years of experience in social media management, with at least 3 years focused on B2B SaaS or technology companies
Proven track record of growing B2B social audiences and driving measurable pipeline or brand KPIs through social
Hands-on experience managing B2B influencer or partner co-marketing programs
Strong copywriting and storytelling skills with the ability to make complex software topics engaging
Confidence using AI tools in your daily work to improve quality, speed, and insights
Data-literate and comfortable working with platform analytics and reporting tools
Structured, self-organized, and comfortable owning initiatives end to end
Fluent in English; German is a plus

Senior Social Media Manager

Key skills