Senior Director, Client Engagement

Role Overview

• Ensures that each member of the account services team approaches projects strategically and that all work is managed to the highest standards of quality, effectiveness, and timeliness
• Oversees the Traffic team and is accountable for the intake, prioritization, and workflow management of all projects entering the agency
• Ensure the employee development and senior management updates, both on the Empower side and on the Client side: Strong knowledge in our client’s business and industry
• Uncover and compile best practices in media execution information, including competitive activity, emerging trends, complementary industries, etc
• Provide timely reporting of same, including implications for client business
• Forge strong partnerships with all marketing leads at Empower
• Relate business knowledge/goals back to marketing and advertising (creative) goals
• Oversee brand reviews, ensure brand guidelines, and brand books are thoroughly maintained and updated for use across internal and external communications
• Lead the strategic development planning for the department
• Manage the creative development process in partnership with creative teams, media specialists, and traffic managers
• Provide strategic feedback on creative development and execution, ensuring work aligns with marketing objectives, business priorities, and delivery timelines
• Present creative product to clients for feedback/approvals
• Forge relationships with compliance leads and manages the process of getting compliance approvals
• Work with production departments to manage delivery of campaigns
• Collaborate with Financial Manager to manage budgets/estimates/expenses for marketing activities
• Keep customers informed of all costs/estimates
• Partner with marketing effectiveness team to develop and appropriate measurement tools for each campaign
• Ensure key decisions from internal meetings are fully documented and communicated to all relevant stakeholders
• Be the guardian of the strategic integrity of the group
• Lead, mentor, and develop the Client Services team, establishing clear performance expectations and building a high-performing client partnership culture
• Serve as the primary liaison between business stakeholders and the in-house agency, ensuring alignment on priorities, timelines, and expected outcomes

Requirements

• 4-year degree, Advertising or Business majors preferred
• FINRA fingerprinting required
• 10+ years of experience at a full-service ad agency (external and/or internal)
• Meticulous with a “zero defects” mentality
• Outstanding client service skills
• paramount to establishing credibility with clients
• Proactive. An initiative-taker. Thinking two steps ahead of your client
• Have a plan and work the plan
• The ability to work in teams, both as a team member and a leader
• Need to use diplomacy to manage the needs and agendas of diverse professionals who have a range of priorities
• Strong experience working in a matrix management environment
• Present yourself professionally both internally and with our clients
• Effective communication skills, both written and oral.

Benefits

• Medical, dental, vision and life insurance
• Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
• Tuition reimbursement up to $5,250/year
• Business-casual environment that includes the option to wear jeans
• Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
• Paid volunteer time — 16 hours per calendar year
• Leave of absence programs – including paid parental leave, paid short
• and long-term disability, and Family and Medical Leave (FMLA)
• Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.