Own and evolve Hex’s visual identity and brand system
Translate company strategy and product positioning into a distinctive brand that resonates with technical, data-driven teams.
Ensure consistency and clarity across all channels: web, product marketing, campaigns, events, social, and sales materials
Work closely with the Product Design organization to ensure Hex feels cohesive across product and brand experiences
Lead and grow a small but high-impact Brand Design team responsible for web, product launches, campaigns, events, and creative storytelling
Recruit, manage, and grow a high-performing brand design team
Foster a culture of craft, speed, and thoughtful critique
Partner with Marketing, Product Marketing, Growth, Sales, and Product to ensure cohesive storytelling
Elevate product launches and major campaigns through strong creative direction
Support executive communications and high-visibility initiatives
Champion high craft and strong storytelling across the company
Ensure Cohesive brand and product experiences through collaboration with Product Design and Engineering team.

10+ years in brand design, with significant experience in B2B or SaaS
4+ years leading and scaling creative or brand teams
Experience building or evolving brand systems at high-growth companies (Series B–D preferred)
A portfolio that demonstrates strategic thinking, identity systems, digital excellence, and high craft standards
Deep expertise in visual identity systems, typography, layout, and digital design
Strong creative direction and feedback skills
Ability to balance long-term brand vision with short-term business needs
Comfort influencing senior stakeholders and cross-functional partners
Strong understanding of how brand supports product-led growth and technical audiences.

Head of Brand Design

Key skills