Maintain and manage a master list of prospective customers
Clean, organize, and update prospect data regularly
Research and enrich missing contact information (e.g., email addresses, company details)
Send initial outreach emails using pre-approved templates
Personalize messaging where required while maintaining brand tone
Ensure timely and professional communication with prospects
Track outreach activity, responses, and follow-ups in a centralized system
Manage follow-up cadence to ensure no leads are missed
Update lead statuses and maintain accurate records at all times
Maintain clear and consistent reporting on outreach activity and results
Identify and flag interested or qualified leads
Route qualified prospects to the appropriate internal team members

Strong organizational and data management skills
High attention to detail and accuracy
Ability to manage multiple tasks and follow structured processes
Comfortable working with spreadsheets and tracking systems
Previous experience in a virtual assistant, sales support, lead generation or administrative role
Experience with CRM systems, outreach tools or lead tracking platforms is preferred
Familiarity with email outreach and prospecting workflows is a plus
Strong written English skills (this role involves regular email communication)
Ability to communicate clearly, professionally, and confidently
Available to work full-time (9:00 AM – 5:00 PM EST)
Reliable internet connection and remote work setup
Comfortable working in a structured, process-driven environment

Prospecting Support Virtual Assistant – Sales Support

Key skills