Developing and executing high-performing paid advertising campaigns across multiple platforms
Monitoring performance and making data-driven optimizations to improve ROI
Analyzing campaign data to identify trends, insights, and opportunities
Managing budgets effectively to maximize results
Optimizing middle-of-funnel performance (landing pages, forms, and conversion flows)
Staying up to date with platform changes, trends, and best practices
Collaborating with internal teams to ensure alignment with campaign and study objectives

Paid Advertising Expertise – Proven experience managing and optimizing paid campaigns, with strong Meta (Facebook/Instagram) performance skills; experience with other platforms is a plus
Performance-Driven Mindset – You focus on outcomes, continuously test and iterate, and take ownership of results
Analytical Strength – You’re comfortable working with data, identifying patterns, and making informed optimization decisions
Middle-of-Funnel Optimization Skills – Experience improving landing pages, forms, and conversion flows to increase performance
Proactive Ownership – You don’t wait for direction—you identify opportunities and act on them
Clear Communication – You can explain performance, insights, and decisions clearly to cross-functional teams
Collaboration in Remote Teams – You work effectively across functions in a distributed, global environment
Mission Alignment – You’re motivated by contributing to meaningful work in health and medical research
Bonus: Experience in healthcare, clinical trials, or regulated industries

Competitive pay – Stable monthly pay
Unlimited PTO you’ll actually use – Take paid leave whenever you choose
Real flexibility – Work from anywhere and set your schedule, with reasonable overlap for collaboration
Paid learning and growth – We invest in your development through courses, tools, and training
Meaningful work – Contribute to advancing medical research and improving lives through better patient recruitment

Paid Advertising Specialist

Key skills