Plan, orchestrate, and execute end-to-end integrated marketing campaigns across EMEA aligned to priority industries, solutions, and growth initiatives.
Work closely with global marketing and regional leadership to adapt and enrich global campaigns into locally relevant execution plans that reflect regional market priorities.
Design campaigns that contribute directly to marketing-sourced and marketing contributed New Business bookings pipeline ensuring strong alignment with sales priorities and account strategies.
Monitor and analyse campaign performance across the funnel and continuously optimize based on data and insights.
Ensure campaign narratives resonate with industry challenges by collaborating with industry principals and solution teams.
Leading the execution of multiple integrated campaigns across EMEA.
Requirements
Strong experience in B2B Marketing ideally within enterprise SaaS, technology or industry software companies
Proven experience delivering Integrated Marketing Campaigns across multiple markets
Strong understanding of pipeline-driven demand generation and account based marketing
Excellent project management and stakeholder coordination skills
Analytical mindset with experience measuring marketing performance and ROI
Ability to operate in a fast-moving, collaborative and international environment
Digital-native, organized and thrives in ambiguity and takes initiative to drive clarity and progress