About this role

Act as an evangelist, translating market problems and product capabilities into compelling messaging and positioning
Analyze the competitors, buyers, industry verticals, along with feedback from customers, sales, and partners to position our products effectively in the market
Communicate value of the investments in Cority products to a wide range of stakeholders including analysts, customers, prospects, partners, sales, marketing, consultants, and customer success managers
Research and document detailed information on our buyer personas to enable the creation of media that addresses awareness, consideration, decision, retention, and upsell stages of the buyer’s journey
Lead efforts to develop content that empower our sales channels and user community to be successful

5+ years of EHS or software product marketing experience with at least 2 years experience in a field facing role
Bachelor’s in business or marketing or science
Industry EHS experience an asset
Very strong written and verbal communication skills
Willing to travel 25%
Experience in B2B enterprise software and/or service marketing an asset
Experience in B2B SaaS an asset
Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties.

Product Marketing Manager

Key skills