Own and implement the end-to-end instrumentation plan for MB3, including event taxonomy, tracking standards, and data quality across the platform
Establish core metrics for Product, Marketing, and leadership, ensuring alignment to business goals such as engagement, conversion, attribution, and platform health
Define measurable success criteria, build and maintain the migration scorecard, and support stage gate decisions with clear data on adoption, performance, and user behavior
Identify performance gaps, uncover opportunities, and size the impact of product initiatives to inform prioritization and roadmap decisions
Write detailed dashboard requirements by stakeholder, partner with Data Engineering to ensure data models support reporting needs, and validate outputs for accuracy and usability
Build and refine attribution approaches across digital and physical touchpoints, improving visibility into performance for internal teams and brand partners
Partner closely with Product, Marketing, and Data to translate business questions into measurement plans and ensure insights lead to action
Audit existing data systems (Segment, Snowflake), close gaps, and establish scalable data standards

8+ years in analytics with ownership of an analytics function or major initiative
Strong experience with instrumentation and event taxonomy design; Segment preferred
Experience building and applying attribution models, with a clear understanding of tradeoffs and limitations
Ability to translate business questions into data requirements and challenge assumptions when needed
Experience sizing business impact in terms of revenue, retention, or efficiency
Experience defining KPIs and dashboard requirements across Product, Marketing, and leadership
Ability to build structure from scratch in ambiguous environments
Experience working with BI tools (Looker, Tableau, or similar) for requirements and QA
Familiarity with Snowflake and dbt-based data models preferred
Experience in marketplace, e-commerce, or B2B environments with complex user journeys preferred
Experience with offline-to-online attribution (QR, NFC, or similar) preferred

Relaxation and Celebrations: Flexible PTO, Sick Days, Paid National Holidays, and even more (ask us about this when we connect).
Health Benefits: We contribute to your medical, dental, vision and short-term/long-term disability plans and have a strong employee assistance program.
Plan for your Retirement: 401(k) eligible after your first 90 day's employed!
Giving Back: We sponsor multiple events throughout the year to help out our communities.
Growth: We’ll help you take your career to the next level. We want you to be creative and take initiative which will allow you to grow and create within the company. Most importantly, be the best at what matters!
Flexible Work Schedules: With business units and employees across the globe, Material Technologies has embraced a hybrid working model allowing department leaders to decide on the best approach for their respective teams, whether that be remote, in person, or a little of both.

Principal, Product Analytics

Key skills