Collaborate with Marketing and Digital GTM teams to set and drive 1:1 communication targets for your core business portfolios
Maintain a hands-on watch on all KPIs, clearly articulating the business drivers behind performance shifts
Analyze performance data to identify opportunities, diagnose issues, and translate insights into clear actions and business recommendations
Develop and execute outbound and inbound channels orchestration strategies to effectively retarget customers via 1:1 mediums based on web, app, or inbound call behavior
Lead the prioritization of 1:1 communications initiatives within your business area, partnering with Marketing and Channels to determine which campaigns and tactics should move forward
Lead your cross-functional stakeholders in effective campaign planning, launching campaigns on time, continuous performance monitoring, insight generation, and data-driven optimization

5+ years experience as a business growth strategist with a proven record of driving significant business outcomes.
Deep knowledge and expertise in driving sales and growth across multiple 1:1 comms channels, including email, MMS/RCS, outbound calling, and Push notifications.
Exceptional ability to influence strategy and drive business outcomes with cross functional (marketing, channels, product, engineering) stakeholders.
Experience leading a cross-functional team and working with diverse stakeholders to launch rapid optimizations, A/B tests, and new capabilities to drive portfolio sales outcomes.
Ability to rapidly build fluency in new platforms, technical concepts, and data environments.
Great-to-haves: Experience in the Telco industry and understanding of Telco market dynamics to inform and influence strategy. Experience working with product & engineering teams to bring new AI capabilities to optimize 1:1 communications.

Comprehensive total rewards package highlighting competitive salary and bonus structures
Minimum 3 weeks of vacation
Flexible benefits plan to meet the needs of you and your family
Flexibility to work in-office, virtually or a combination of both
Generous company matched pension and share purchase programs
Opportunity to give back to communities in which we work, live and serve
Career growth and learning & development opportunities to develop your skills

Senior Strategy Manager – 1:1 Communications Strategy, Growth

Key skills