Strategy Director, Oncology, Solid Tumor

Role Overview

• Support and deliver against the overall mid
• and long-term strategy for the brand.
• Develop, monitor and report on key metrics to assess the short-term performance of the brand across functions (KPIs, performance drivers, etc).
• Support the development of key leadership and governance presentations (MPR/IR, Forecast, etc.).
• Responsible for the overall brand budget (across functions), as well as forecast development, refinement, and tracking, in collaboration with finance, forecasting, and analytics.
• Lead Commercial Strategy Team for the brand, a matrix team of commercial leaders across finance, forecasting, insights & analytics, marketing, and market access.
• Strategic & Operational Planning.
• Strategic development of brand KPIs, measurement plans, and performance monitoring aligned to strategic imperatives and critical success factors.
• Development of leadership and governance documents (i.e. Monthly Performance Review (MPR)/Monthly Operational Review (OPR), Investor Relations (IR), launch readiness reviews (LRRs), etc.).
• Serve as marketing lead / point of contacts for Insights & Analytics, Competitive Intelligence, Forecasting and Supply.
• Strategic LCM (Lifecycle Management) Strategy for a multi-indication product, including identifying current & future opportunities and prioritization of investment by indication as appropriate.
• Lead assessment of market development and key commercial opportunities to optimize launch planning.
• Identify and integrate novel data sources (biomarker, lab, claims, RWE, etc.) to enhance marketing strategies.

Requirements

• Bachelor’s Degree
• 8+ years’ work experience, with 4+ years in pharmaceutical marketing or related function.
• Experience with budget management and foundational principles of P&L management.
• Demonstrated experience in strategy development and execution.
• Ability to work effectively across a matrix environment and influence without formal authority.
• Demonstrated ability to influence senior commercial leadership and confidently defend informed recommendations.
• Demonstrated ability to apply data and analyses to drive high impact business decisions.
• Strong verbal and written communication/ presentation skills.
• MBA, MS, or MA in business, marketing science, or science related (preferred).
• Oncology experience is preferred.
• Experience in insights and analytics, market research, or forecasting.
• Ability to lead through change and inspire agility/flexibility amongst team.
• Experience working with and managing external agencies, vendors and consultants in support of marketing plans and field team needs.

Benefits

• GSK US Benefits Summary