Develop and execute media relations strategies and contribute to regular, proactive outreach to support key company business objectives
Ideate strategic and creative pitch angles and story ideas, leveraging foundational understanding of complex subject matter and insights from research and data sources as appropriate
Develop and implement strategies for building personal relationships with key members of the media
Execute writing and distribution of press releases, media alerts, op-eds and letters to the editor
Assist with media training and messaging development for interview opportunities and coverage reports as needed
Support processes largely independently for media monitoring, media list management
Demonstrate professionalism engaging directly with outlets, vendors and other third parties
Contribute to special projects and strategic initiatives involving collaboration with other departments and across the Marketing and Communications organization
Prepare and submit various award submissions for corporate honors and recognitions that elevate brand reputation
Maintain a strong working relationship based on trust and respect with teammates from other lanes to ensure brand standards and appropriate media coverage of DaVita events and activities.
Manage projects with accountability for tactical execution and outcomes.
Support the development of strategic planning and the execution of long-term efforts to achieve team goals.
Present to team and stakeholders with support as needed.
Requirements
A minimum of 2-4 years of experience in communications, public relations or related field.
Bachelor's degree or equivalent education and experience preferred.
Experience in external communications required, with an emphasis in media relations.
Excellent writing, communications and presentation skills, with the ability to create content for a variety of channels required.
Demonstrated experience in meeting deadlines under pressure, working with peers and team leaders.
A focus on continuous improvement, identifying ways to improve our team’s efficiency, processes and measurement.
Understanding of communications and marketing, content development and strategy and channel delivery.
General understanding of traditional and emerging strategic communications trends and technologies.
Curiosity and a desire to continually learn about the business of health care and the changing dynamics of kidney care.
Ability to self-start, think critically and solve problems creatively.
Solutions-driven and collaborative mindset, taking ownership to improve outcomes and help others with projects as needed.
Proven project management ability and skillset.
Ability to manage projects with accountability for tactical execution and outcomes, prioritizing and multi-tasking on a daily basis.
Proclivity to be a positive, positive part of a healthy, high-functioning team operating in a fast-paced environment.
Ability to take initiative, plan, prioritize and execute, independently, the completion of all projects in a fast-paced environment.
Excellent organizational skills, attention to detail and ability to complete assigned tasks in a timely manner.
Solid relationship-building skills across all levels of organization and with external vendors.
Strong computer skills and proficiency in Word, Excel, PowerPoint and Outlook.
Benefits
Comprehensive benefits: Medical, dental, vision, 401(k) match, paid time off, PTO cash out
Support for you and your family: Family resources, EAP counseling sessions, access Headspace ® , backup child and elder care, maternity/paternity leave and more
Professional development programs: DaVita offers a variety of programs to help strong performers grow within their career and also offers on-demand virtual leadership and development courses through DaVita’s online training platform StarLearning.