Develop and produce audience-relevant content for LinkedIn, Instagram and other channels — AI tools are an integral part of the workflow
Support the development of an AI-assisted content pipeline: from ideation through copywriting to visual production
Design social media formats (Reels, short videos, graphics) with room for creative initiative
Monitor market and content trends and translate them into concrete format ideas for our target audiences
Own project work with direct impact on brand presence and lead generation

Enrolled at a university — studying Media, Marketing, Communications, Design, or a related field
Some hands-on experience with AI tools (e.g., ChatGPT, Midjourney, Runway, Canva AI or similar) — expertise not required, but curiosity and willingness to apply them are expected
A good sense of language, aesthetics and audiences — an understanding of what works and what doesn’t
Experience or strong interest in video and graphic production (CapCut, Premiere Pro, Canva, etc.)
Self-motivation, reliability and a drive to see projects through to completion
Clear communication skills in German — written and spoken; English skills are a plus

Working Student, Marketing & Communications (m/f/d)

Key skills