About this role
Role Overview
- Your focus will be on creating high-impact TikTok content (static and video) that strengthens our brand and helps couples discover Soy & Mochi
- You will work directly with the founder to: Brainstorm, script, and create TikTok static carousels and videos that fit our brand vibe
- videos can be faceless or with face (even better but not mandatory: you love to be part of the video/picture)
- Research and define TikTok-specific hashtags, sounds, and trends
- Edit and post short-form content optimized for reach & engagement
- Analyze content performance and help adjust our strategy
- Explore creative ways to grow our presence across TikTok and Reels
Requirements
- Have experience creating content for TikTok or Reels (personal or professional)
- Understand current trends, sounds, formats, and TikTok culture
- Feel comfortable researching hashtags, angles, and storytelling styles
- Enjoy creating quick, scrappy content rather than aiming for perfection
- Love working independently without strict guidance
- Are available for at least 2 months full-time or 3 months part-time (20h/week minimum)
- Ideally you are located in the US
Benefits
- A lot of creative freedom — try ideas, experiment, and build a portfolio
- Learn how a real early-stage startup works
- Fully flexible working hours & completely remote
- Your content will be seen by thousands of couples