Digital PR Manager

Role Overview

• Work closely with the Head of Digital PR and wider account team to deliver expert and influencer strategy.
• Develop and maintain strong personal relationships with key publishers (journalists, producers and PRs).
• Maintain and develop press, blog and media contact database, as well as creating relevant contact lists for expert and influencer placement.
• Sourcing experts and influencers from a wide range of backgrounds to appear in Tier One media across the US market.
• Delivering media training to experts and influencers to help them shape their narratives and build their brands.
• Placing expert comment, interviews and opinion pieces with experts and influencers with Tier One media across the US market.
• Measuring and reporting on impact of expert and influencer profile growth and placements.
• Monitoring the news cycle for reactive opportunities for expert/influencer placement.
• Client management including creating presentations for key client meetings, communicating with client to a high standard and pro-actively escalating any issues to the Head of Digital PR and wider account team.

Requirements

• Obsessive attention to detail and quality of work.
• Personal interest in current trends across one or more areas.
• Commitment to developing themselves and the Greenpark offering.
• Showing the ability to evolve their skills and take on more responsibility.
• Proactive and self-motivating approach to work and innovation.
• Positive, nurturing, and appropriate interactions with all colleagues.
• Ability to work under pressure under office-based and remote conditions.
• Strong interpersonal and communication skills.
• A team player.

Benefits

• 25 days of holidays per year + UK bank holidays and your birthday off.
• Christmas Closure
• (extra days on top of your holiday allowance)
• A monthly entertainment subscription paid by the company (e.g. Amazon Prime, Netflix, Spotify, etc)
• Private pension and private healthcare insurance.
• Access to VDU Eye Tests and Employee Assistance Programme (EAP).
• Participate in wellness and peer recognition initiatives (e.g. On The Spot Awards and Value Champion Awards).
• LinkedIn Learning – Access to a leading online learning platform, which offers a wide variety of courses including business, creative and technical skills.
• Referral Bonus Scheme.
• Social Events – Join us for our major annual social events: Spring, Summer, Halloween and Christmas parties, plus many other ad-hoc events.
• Enhanced maternity/paternity leave allowances.
• WFA policy – work from abroad for up to 4 weeks per year.
• Yearly Calm subscription