Lead Veriforce’s content strategy across campaigns, website content, digital marketing, and sales enablement
Set editorial direction, content priorities, and governance to ensure consistency, quality, and alignment with business goals
Manage and develop the Content Strategist and design team while overseeing external contributors, agency support, and AI-enabled content workflows
Ensure strong alignment between messaging, content, and visual execution across campaigns, digital channels, website experiences, and sales materials
Build and optimize AI-assisted and agent-based content operations across research, drafting, repurposing, optimization, and production
Establish standards for AI-assisted content creation, including quality control, factual accuracy, and brand alignment
Lead SEO and GEO strategy to improve visibility across traditional and AI-driven search environments
Partner with digital and web teams to improve content discoverability, engagement, and conversion
Oversee content development for integrated campaigns, including email, landing pages, paid media, webinars, nurtures, and sales collateral
Ensure sales and GTM teams have current, effective content such as one-pagers, case studies, pitch decks, battlecards, and industry-specific materials
Manage the PR agency to drive meaningful media wins and support brand visibility
Define content KPIs and use performance data to improve strategy, output, and business impact

Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field
6+ years of experience in content strategy, content marketing, editorial leadership, digital content, or related B2B marketing roles
Proven experience leading content strategy in a revenue-driven B2B environment
Experience managing creative and content talent, including writers, strategists, and design resources
Strong experience with AI-enabled content workflows, including AI tools or agents used for research, creation, optimization, and content operations
Deep expertise in SEO and a strong understanding of GEO and AI-search content strategy
Strong understanding of digital content strategy, website performance, search intent, and conversion-focused content
Experience supporting demand generation, digital campaigns, and sales enablement
Strong writing, editing, project management, and stakeholder management skills
Experience in B2B SaaS, technology, or complex industrial sectors, ideally supporting Oil & Gas, Utilities, Chemical, or Manufacturing

Here are just a few of the great reasons you should join our team!

Work with a global team! We have colleagues and customers across North America and overseas.
Veriforce is a great place to work! Our leaders and teams cite culture as one of the top reasons this is a great place to build your career.
Veriforce provides
100% paid employee medical and dental insurance
Monthly contributions to Health Savings Accounts
A 401(k) match that is immediately fully vested
Outstanding time off benefits
Paid time off for volunteer activities
Remote work

All job offers will be contingent on successful completion of a drug screen and background check.

Senior Manager, Content Strategy and Communications

Key skills