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Client Experience Operations Director at Zeta Global | JobVerse
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Client Experience Operations Director
Zeta Global
Remote
Website
LinkedIn
Client Experience Operations Director
United States
Full Time
3 weeks ago
$125,000 - $140,000 USD
Visa Sponsor
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Key skills
Analytics
Project Management
Collaboration
About this role
Role Overview
Lead the operational strategy for digital media campaign tracking across channels.
Establish scalable workflows, governance models, and operational standards that support high-volume campaign delivery.
Oversee campaign implementation processes, ensuring accurate setup and tagging for tracking attribution.
Manage relationships with internal stakeholders and external media partners.
Own governance and standards for digital tagging, campaign taxonomy, and tracking implementation across media platforms.
Partner with marketing technology teams to manage tagging architecture using platforms such as Google Tag Manager.
Ensure media data is accurately captured within analytics environments such as Google Analytics or Adobe Analytics.
Develop QA frameworks to ensure consistent data integrity across campaigns.
Lead collaboration with analytics teams to integrate media performance data into customer journey attribution frameworks.
Ensure campaign tracking supports multi-touch attribution and cross-channel measurement.
Provide strategic input into measurement methodologies and attribution modeling.
Serve as the operational lead across media, analytics, marketing technology, and product teams.
Translate marketing strategy into operational requirements and execution frameworks.
Oversee campaign planning timelines, dependencies, and cross-team coordination.
Build and manage a team responsible for campaign operations, tagging implementation, and operational project management.
Mentor team members and establish best practices for operational excellence.
Drive a culture of accountability, documentation, and continuous improvement.
Requirements
8–12+ years of experience in digital media operations, marketing operations, or digital campaign management.
Deep understanding of digital tagging frameworks and campaign tracking implementation.
Strong familiarity with customer journey attribution concepts and multi-channel measurement.
Experience leading cross-functional teams across media, analytics, and marketing technology.
Proven ability to design scalable operational processes and governance frameworks.
Experience with media platforms such as Google Campaign Manager 360 or The Trade Desk.
Experience working with enterprise analytics platforms such as Adobe Analytics.
Experience implementing tagging standards through tag management systems.
Familiarity with marketing attribution or media measurement platforms.
Benefits
Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity
Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
Apply Now
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