Merchandise Manager – Ecommerce

Role Overview

• Analyze weekly eCommerce performance at the department/category level (sales, margin, traffic, conversion, AOV, inventory/availability, key item performance) to identify risks and opportunities
• Shape and evolve eCommerce merchandise strategy by department, building on overall KAY strategy while tailoring to digital customer behavior, competitive dynamics, and online demand signals
• Translate merchant assortment, pricing, and promotional intent into actionable digital merchandising frameworks (assortment focus, depth, key item priorities, storytelling/content needs, and onsite discoverability requirements)
• Provide clear recommendations to Buying/Merch leadership on assortment mix, depth, timing, and category priorities; this role influences the buy but does not own purchase orders
• Provide guidance on sku rationalization based on sales and productivity
• Partner with planning/analytics counterparts as needed to support forecasting, inventory health, and category performance diagnostics
• Serve as the primary liaison between KAY Merchandising and eCommerce teams, consolidating inputs so eCommerce partners have a clear, prioritized set of requests and decisions
• Streamline cross-functional workflow and communication across merchandising, site merchandising, content/creative, pricing/promotions, and operations to keep initiatives moving efficiently
• Lead prioritization of digital category opportunities (assortment presentation, onsite placement, product experience enhancements, and category storytelling) aligned to the highest business impact
• Embed merchant product expertise into eCommerce strategy and execution, ensuring digital experiences support category growth priorities and mix objectives
• Bring eCommerce learnings back to the buying teams, translating customer journey insights and performance data into merchant actions

Requirements

• 5+ years of experience in merchandising, buying, category management, and/or eCommerce merchandising for a multi-category retailer or consumer brand
• Strong analytical skills with the ability to turn performance data into clear, prioritized actions (weekly business cadence)
• Hands-on experience with eCommerce analytics and reporting tools
• Proven cross-functional influence skills; ability to align partners without direct authority
• Understanding of digital merchandising fundamentals (site taxonomy/navigation, product discoverability, onsite placement, conversion drivers, and content requirements)
• Excellent communication skills and ability to translate between merchant strategy and eCommerce execution teams

Benefits

• We’re a people-first company
• Opportunities to impact the lives of others and inspire love