Drive B2B new business sales through a blend of telephone, video, and face-to-face meetings across your territory
Take a consultative approach to selling by identifying customer needs through effective questioning and discovery
Recommend and present digitally-led marketing solutions aligned to each client’s business goals
Conduct thorough research into client businesses and industry sectors to deliver tailored proposals
Maximise marketing spend within your territory by identifying and converting new and lapsed customers
Build and maintain strong, long-term customer relationships through high-quality account management
Grow your own customer base through strategic territory planning and competitor awareness
Source opportunities through inbound leads, referrals, and self-generated prospects
Consistently meet or exceed agreed KPIs, including call activity, quality conversations, appointments booked, and follow-ups

Proven experience in B2B sales, ideally within a consultative or solution-led environment
Strong understanding of digital marketing products, such as paid social, digital display, video, and websites
Demonstrated success in outbound prospecting and cold calling
Confident, credible, and persuasive communicator via phone, video, and face-to-face meetings
Ability to develop and grow client accounts, driving long-term value and retention
Customer-focused with a proactive, service-led mindset
Knowledge of multimedia or digital advertising is advantageous, though not essential
Passionate about local businesses and motivated by helping customers succeed
Organised, commercially minded, and comfortable managing your own territory
Able to travel across West Yorkshire, attend the local office regularly, and attend client meetings
Holds a full UK driving licence and has access to a vehicle for business use

Business Development Consultant

Key skills