Social Media Manager – Social Reputation

Role Overview

• In-the-know of daily emerging issues across all social media channels, identifying trends and potential risks in real time
• Assist with reporting and data collection, including quarterly reports, social listening insights, deep dives, performance analytics and quality assessments
• Evaluate the need for response strategies and communicate proactively with leadership and key stakeholders to ensure alignment
• Assess and measure the effectiveness of campaigns and projects, leveraging data to drive continuous improvement
• Manage cross-regional teams by coaching, delivering feedback, and fostering a high-performance culture
• Conduct quality assurance reviews to ensure our social presence is accurate, timely, and impactful
• Foster strong stakeholder relationships across Community Support and Communications, collaborating on initiatives involving Trust Operations, Policy, Regulatory, Corporate and Crisis Management, Product, Marketing, and Reputation

Requirements

• 5+ years of demonstrated experience in social media, communications, customer service, strategy, crisis, and project management
• Proven leadership skills with a track record of delivering results to a cross-regional team in fast-paced environments
• Exceptional written and verbal communication abilities, adept at influencing stakeholders at all levels across the organization
• Strong business acumen with advanced problem-solving, analytical, and critical thinking skills
• Highly organised with the ability to manage multiple projects and tasks simultaneously
• Proficient in utilising data tools to extract insights and develop reports and deep-dive analyses
• Genuine passion for Airbnb’s mission, with a proactive approach to learning and continuous improvement.

Benefits

• Our job titles may span more than one career level.
• The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands.
• This role may also be eligible for bonus, equity, benefits, and Employee Travel Credits.