Develop and execute end-to-end B2B demand generation strategies aligned with revenue targets
Design and optimise full-funnel marketing journeys (awareness → acquisition → nurture → conversion)
Build scalable pipeline engines that consistently generate qualified leads
Leverage AI tools and marketing technology to improve campaign performance and efficiency
Plan and execute multi-channel campaigns (LinkedIn, email, paid media, outbound)
Manage and optimise LinkedIn performance marketing campaigns
Develop high-converting lead magnets (reports, guides, insights)
Implement Account-Based Marketing & Sales (ABM/ABMS) strategies
Build structured lead nurturing and prospecting campaigns
Partner with content teams to convert thought leadership into demand-driving assets
Align closely with sales, recruitment, and business development teams
Collaborate with internal SMEs and external partners to deliver campaigns
Implement and manage marketing automation workflows
Optimise usage of CRM and automation platforms
Continuously improve landing pages, funnels, and conversion paths
Track and report on pipeline contribution, lead volume, and ROI
Monitor KPIs such as CPL, conversion rates, and engagement metrics
Use data-driven insights to continuously refine campaign performance

10+ years experience in B2B demand generation, growth marketing, or digital marketing
Proven success building pipeline-generating marketing systems
Strong expertise in Account-Based Marketing (ABM/ABMS)
Experience in technology, consulting, or professional services industries
Deep understanding of B2B buyer journeys and marketing funnels
Hands-on experience with CRM and marketing automation tools
Strong analytical and data-driven mindset
Excellent collaboration and stakeholder management skills
Preferred Tools & Platforms
Marketing Automation: **HubSpot, Marketo **
CRM Systems: S**alesforce, HubSpot, MS Dynamics, Pipedrive **
Analytics & reporting platforms

💻 Fully Remote: Work from anywhere with international teams
🚀 Career Growth: Join companies in SaaS, MarTech, and B2B services
🤝 Peer Community: Connect with high-performing sales professionals in our network
🧭 Ongoing Support: Receive guidance from Huzzle before and after placement
💰 Compensation: £699 base

Growth Marketing Manager – Demand Generation

Key skills