Lead product strategy and execution for talent monetization initiatives, with a focus on subscription growth
Own the end-to-end subscription lifecycle, including activation, engagement, and retention
Define and deliver subscription features (benefits, packaging, pricing) in partnership with Analytics, Design, Engineering, Marketing, and Product teams
Design, execute, and analyze experiments across pricing, promotions, and feature adoption
Monitor performance metrics, synthesize customer feedback, and iterate on features to maximize impact

Availability to work at least US East Coast hours (US West Coast hours preferred)
Demonstrated experience building and scaling subscription products, including pricing, packaging, and lifecycle optimization
Strong experimentation background, including A/B testing across pricing, promotions, and feature adoption
Excellent analytical skills with the ability to define success metrics and translate user behavior into actionable insights
Proven ability to lead cross-functional initiatives and manage multiple complex workstreams in ambiguous environments
Experience with two-sided marketplaces or promotion strategy is a plus; familiarity with Upwork as a freelancer or client is a bonus

Senior Product Manager

Key skills