Key skills
RSales
About this role
Role Overview
- Supports the overall PICC and Midline business objectives
- Develops and executes against annual / strategic marketing plan for PICCs & Midlines
- Develops tactical plans to deliver results
- Collaborates closely with the sales force to drive growth
- Manages product financial performance, aligning business expectations to annual strategic initiatives
- Collaborates with Supply Chain and Operations to appropriately forecast incoming demand
- Effectively partners with Global marketing partners and other cross functions (i.e. R&D, Clinical, Medical Affairs etc..) to ensure development and execution of comprehensive marketing and product strategy.
- Demonstrates Strategic Marketing Acumen with proven ability to conduct through market assessment driving to clear strategic recommendations.
Requirements
- Bachelor's degree
- At least 6 of relevant marketing experience within the Life Sciences industry
- Experience in downstream (demand generation) marketing, and market shaping.
- Demonstrated experience working in a B2B environment; understanding of healthcare industry; exposure to cross-functional processes, and influences without authority.
- Strategic thinker with demonstrated ability to help formulate and implement marketing and product strategies, convert these into tactical marketing plans, and deliver results.
- Demonstrated ability to develop strong relationships with Key Opinion Leaders, Customers, advisory boards etc.
- Creative thinker who is intellectually curious, stays current on new trends, and takes calculated risks with novel ideas.
- Strong organizational skills and ability to meet tight deadlines in an environment of competing priorities.
- Ability to travel to travel up to 20% domestically
Benefits
- Annual Bonus Potential
- Discretionary LTI Bonus Potential
- reimbursement of vehicle use/mileage
- Potential reimbursement of phone use
- Health and Well-being Benefits
- Medical coverage
- Health Savings Accounts
- Flexible Spending Accounts
- Dental coverage
- Vision coverage
- Hospital Care Insurance
- Critical Illness Insurance
- Accidental Injury Insurance
- Life and AD&D insurance
- Short-term disability coverage
- Long-term disability insurance
- Long-term care with life insurance
- Other Well-being Resources
- Anxiety management program
- Wellness incentives
- Sleep improvement program
- Diabetes management program
- Virtual physical therapy
- Emotional/mental health support programs
- Weight management programs
- Gastrointestinal health program
- Substance use management program
- Musculoskeletal surgery, cancer treatment, and bariatric surgery benefit
- Retirement and Financial Well-being
- BD 401(k) Plan
- BD Deferred Compensation and Restoration Plan
- 529 College Savings Plan
- Financial counseling
- Baxter Credit Union (BCU)
- Daily Pay
- College financial aid and application guidance
- Life Balance Programs
- Paid time off (PTO), including all required State leaves
- Educational assistance/tuition reimbursement
- MetLife Legal Plan
- Group auto and home insurance
- Pet insurance
- Commuter benefits
- Discounts on products and services
- Academic Achievement Scholarship
- Service Recognition Awards
- Employer matching donation
- Workplace accommodations
- Other Life Balance Programs
- Adoption assistance
- Backup day care and eldercare
- Support for neurodivergent adults, children, and caregivers
- Caregiving assistance for elderly and special needs individuals
- Employee Assistance Program (EAP)
- Paid Parental Leave
- Support for fertility, birthing, postpartum, and age-related hormonal changes
- Leave Programs
- Bereavement leaves
- Military leave
- Personal leave
- Family and Medical Leave (FML)
- Jury and Witness Duty Leave