Setup and manage the performance of marketing campaigns across different teams
Work cross-functionally with a broad set of Analytics, Product, and Engineering partners to incorporate user preferences, A/B tests, and product enhancements into channel plans
Serve as the CRM operational lead during peak hours in the sports world (this role will be required to work nights/weekends and show a flexible schedule to respond to changing business needs)
Execute structured A/B tests and lead analysis of results to maximize business impact
Measure, report, and analyze campaign performance and test results, sharing learnings cross-functionally
Work closely with the Marketing Creative team to deliver innovative, best-in-class creative concepts and designs
Write emails, push notifications, SMS, and more aligned to our marketing standards and brand guidelines

Bachelor's degree in Marketing, Business, Economics, Mathematics, or related field
At least one year of relevant marketing experience, preferably in the eCommerce or gaming industry
Exceptional analytical skills with the ability to clearly communicate results and define the next steps
Well organized and great attention to detail, with the ability to work on multiple projects simultaneously, often under challenging time constraints
Experience with A/B testing and knowledge of (or willingness to learn) HTML and other analytics tools
Knowledgeable sports fan with polished copywriting and oral communication skills
Willing to work non-standard hours based on the sports calendar
Proven experience as a self-starter who is comfortable in a fast-paced, quickly changing environment

CRM Associate

Key skills