Senior Technical Analytics Consultant

Role Overview

• Lead complex measurement strategy, tagging, instrumentation, and implementation workstreams across multiple business areas, channels, platforms, or stakeholder groups.
• Define measurement strategies and implementation approaches that align business questions, reporting requirements, experimentation needs, consent behaviors, and downstream data usage.
• Translate ambiguous business and stakeholder needs into structured measurement plans, event frameworks, tracking requirements, implementation designs, and actionable recommendations.
• Own and guide event design, tagging architecture, consent-aware tracking behavior, QA strategy, and platform configuration needed to support reliable and scalable measurement.
• Establish and reinforce best practices for measurement plans, event naming conventions, parameter logic, data layer requirements, tracking documentation, and validation processes.
• Lead implementation audits and identify gaps, risks, inefficiencies, and opportunities to improve measurement quality and consistency.
• Serve as a senior partner to client and internal stakeholders by advising on measurement implications, implementation tradeoffs, data collection strategy, privacy considerations, and instrumentation priorities.
• Collaborate with Data Analysts, CRO Analysts, SEO / GEO Specialists, Analytics Engineers, Data Engineers, and Architects to align measurement solutions with reporting needs, platform realities, and business objectives.
• Review and improve existing implementations to increase clarity, scalability, consent compliance, consistency, and usefulness.
• Support proposal work, capability building, and internal thought leadership where measurement expertise is needed.
• Model strong governance discipline by reinforcing privacy, consent, data-quality, and implementation-standard expectations across engagements.

Requirements

• Deep working knowledge of digital measurement, event tracking, tagging strategy, and analytics implementation.
• Strong ability to define measurement approaches, event frameworks, and instrumentation strategies in complex business environments.
• Advanced skill in translating technical tracking concepts into clear, business-relevant recommendations for stakeholders.
• Strong understanding of tag management, data layers, consent behaviors, cookie governance, and customer event flows.
• Strong troubleshooting and systems-thinking skills across platforms, implementations, and downstream data dependencies.
• Ability to operate independently in ambiguous situations and bring structure to loosely defined measurement needs.
• Strong written and verbal communication skills in English, including executive-level presentation and stakeholder management capability.
• Ability to influence without direct authority and elevate the quality of delivery across teams.
• Strong attention to detail while balancing speed, practicality, and business usefulness.
• Ability to collaborate effectively across distributed teams in the Americas and across multiple disciplines.

Benefits

• A comprehensive insurance plan, where you can choose the module that best suits your needs—Gold, Silver, or Bronze. The employer may contribute up to 80% of your coverage depending on the selected module. This plan includes short
• and long-term disability coverage.
• Dialogue via Sun Life provides virtual healthcare services, allowing you to consult with a healthcare professional for emergencies, prescription renewals, and more. You also have access to the Employee and Family Assistance Program, as well as a complete mental health support program.
• A $500 Personal Spending Account, which can be used for healthcare reimbursements, gym memberships, public transit passes, office supplies, or contributions to your RRSP through Valtech.
• A retirement plan where Valtech will match 100% of your RRSP contributions through a Deferred Profit Sharing Plan (DPSP), up to a maximum of 4%. You can start contributing to your RRSP immediately, and to the DPSP after 3 months. The vesting of the DPSP will be after a 24 months of service.
• Access to a flexible vacation under Valtech's policy to support your work-life balance, with 5 days available during your probation period and a prorated amount calculated for the remainder of the year.
• Personal Technology Reimbursement – $30/month for every employee-offered on day 1.
• We close during the winter holidays and offer flexible scheduling throughout the year, so you can enjoy those sunny Friday afternoons—provided your weekly hours are completed.