Key skills
ChefAIAnalyticsCollaboration
About this role
Role Overview
- Own the strategy and image of PERRIER® in France, in collaboration with the Business Unit.
- Co-lead performance analysis and the P&L, in collaboration with the Brand Manager.
- Develop and manage Media, Social & Influence plans with partner agencies.
- Bring PERRIER®'s iconic identity to life across its brand expression territories.
- Orchestrate key activations and ensure excellence of execution.
- Coordinate Lower Funnel & Ecommerce initiatives with the Experienced Product Manager and commercial teams.
- Oversee studies & insights to inform strategic decisions.
- Play a key cross-functional role within the PERRIER® team on Media & Budget matters.
Requirements
- Master's degree (Bac+5) – minimum 7 years’ experience in marketing / FMCG.
- Experience with premium brands or in the soft drinks sector is a plus.
- Strategic vision; brand building and development.
- Mastery of brand expression territories, creative consistency and brand DNA.
- Ability to manage an annual business plan and a P&L.
- Expertise in media, social & influencer strategies.
- Proficiency with analytics tools (Nielsen, IRI, Kantar, etc.).
- Rigour, multi-team coordination and management of complex projects.
- Brand ambassador: embody and represent the PERRIER® universe daily.
- Professional command of English.
- Initiative: proactive, takes ownership and able to move quickly.
- Proactive collaboration: ability to work smoothly within a matrix organization.
- Sensitivity to trends, social behaviours and pop culture.
Tech Stack
- Chef
Benefits
- Compensation package including a fixed salary, annual bonus, profit-sharing and company-wide participation in results.
- Company culture that places simplicity, trust, collaboration and innovation at its core.
- Flexible working policy with the option to work remotely up to 2 days per week, subject to role eligibility.
- An environment that supports your development through extensive training and access to career coaches.
- Integration of AI into your daily work.
- Mobility opportunities in France and internationally.
- Numerous health, fitness & well-being benefits.
- PetsAtWork program (bring your dog to the office).