Execute the end to end influencer marketing strategy, aligning with broader business goals and acquisition targets
Plan and execute quarterly campaigns, incorporating a strong test and learn approach to optimise talent, platforms and content
Manage a diverse network of creators and long term partnerships to deliver consistent, high performing campaigns
Own channel planning, including budget allocation and agency oversight
Lead talent identification, negotiations and partnerships to maximise impact and cost efficiency
Collaborate cross-functionally with Brand, Content, and Performance teams to deliver integrated, conversion led campaigns
Oversee campaign measurement, reporting, and optimisation, using insights to continuously improve performance
Own end to end CGC (Creator Generated Content) campaigns, from defining quarterly needs, to creator sourcing, briefing and optimising high performing creative, for assets to be used across our Paid Social channels
Champion new trends, platforms and creator opportunities to keep Marley Spoon at the forefront of influencer marketing

4+ years’ experience in influencer marketing with a proven track record of delivering high performing campaigns
Strong experience executing end to end influencer strategies focused on acquisition and ROI
Deep understanding of social platforms (Instagram, TikTok, YouTube, etc.) and the creator landscape
Excellent stakeholder management and negotiation skills across talent, agencies, and internal teams
Strong analytical skills, with experience using data and insights to optimise campaign performance
Bonus points if you have:
Experience working across subscription models
Proven track record in driving CPA and acquisition targets, through conversion-led campaigns
Experience managing influencer marketing agencies
Familiarity with influencer platforms and tools for outreach and campaign tracking

Enjoy discounted Marley Spoon boxes, conveniently delivered to your doorstep.
Get formal training and development with 5 paid training days each year.
Experience autonomy in every role
act in an environment where we get things done without having formal hurdles.
Immerse yourself in a workplace characterised by flat hierarchies and great team spirit.
Thrive in an open, diverse, and inclusive workplace where over 50 nationalities come together.
Access a corporate discount on health insurance, offering comprehensive coverage for you and your family at a reduced rate.
Enjoy a test kitchen in the office, where you get to sample our latest recipes.
Unlock the opportunity to learn and explore across different functions and departments, nurturing your continuous growth and development.
Get 24/7 support for your health and well-being through Sonder, ensuring you're at your best both in and out of the office.

Influencer Marketing Manager

Key skills