Key skills
AIAnalyticsSaaS
About this role
Role Overview
- Own and execute the content marketing strategy for the Legal Division
- Create, commission, and optimise content across multiple formats (blogs, guides, landing pages, campaigns)
- Plan and manage an editorial calendar informed by SEO insights, AI search trends, campaign priorities, and performance data
- Track, analyse, and report on content performance, continuously testing and optimising to drive engagement, MQLs, and pipeline contribution
Requirements
- 3–5 years of experience in B2B content marketing, ideally within software, SaaS, or technology environments
- Strong writing and editing abilities
- Practical SEO expertise, including keyword research, on‑page optimisation, and performance analysis using tools such as Google Analytics or SEMrush
- Awareness of how LLMs and AI search tools influence content discovery
Benefits
- 25 days leave a year
- health contribution
- three charity days allocated